Writing a book is a huge step forwards, and when you become a published author, something magical happens; you’ll find it a lot easier to win new clients, because you’ll be automatically ‘positioned’ head and shoulders above any of your competitors who haven’t.
However, getting it published (edited, typeset and printed) is another important step you need to get right, otherwise all of your hard work will be for nothing, and in this guide, I’m going to make sure your book contains everything you need to make sure it does everything you want it too.
Then with the right approach to marketing, you can start using your book as a powerful lead generation tool and begin growing your list of targeted prospects.
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