I was invited to one of my clients book launches last night, and I have to say I was super impressed. Not because of the … [Read more...] about How to get extra leverage with your book launch
Case Study – Pickaweb
So, you hear me talking about how writing a book can really leverage you into expert status, well this week we are going … [Read more...] about Case Study – Pickaweb
The Expert/Author effect – why they go hand in hand
Getting targeted leads into your sales funnel is critical to keeping your business alive. Without customers, your … [Read more...] about The Expert/Author effect – why they go hand in hand
Why it's vital to know your target customer!
As a business owner, it's really important to know who your target customer is. Why? Well if you don't, then your … [Read more...] about Why it's vital to know your target customer!
The Power of Perception
Today's blog post has been written by Andrew Ludlam of Maverick Marketing. You always get to hear of my opinion what … [Read more...] about The Power of Perception
How one of my clients is now regarded an 'expert'! (And how you can too…)
“In terms of what becoming an author has done for me, well – it’s really made me an expert in my field. It has propelled … [Read more...] about How one of my clients is now regarded an 'expert'! (And how you can too…)
Writing a book for Lead Generation; A Masterclass
I'm going to be sharing with you a quick masterclass of how to use your book as a lead generation tool, (as opposed to … [Read more...] about Writing a book for Lead Generation; A Masterclass
The Kudos of Being an Amazon 5 Star Rated Author
My mentor and colleague Ed Rivis has written 3 books, and his first one gained him a 5 star rating on Amazon. (The other … [Read more...] about The Kudos of Being an Amazon 5 Star Rated Author